The process of developing an app starts with understanding and analyzing the need for time. If you want to develop a good app then just like any other business, you need to do market research as well and see what the customers want. However, to build an app like Snapchat, you need to have a differentiation point and USP because Snapchat has come this far on the basis of the difference it has brought to the market by allowing to share moments for a few seconds.
What else do you have to add to these strategies?
Hi George, Are you looking at building and visual media based app? One that's similar to Snapchat and TikTok yet unique in its own way?
Without going into to much depth in case I am wrong:
I feel Snapchat is unique in the sense it offers both complete anonymity, or the user to promote and interact with the sole purpose of expressing themselves. TikTok on the other hand, is mix of YouTubes video sharing and Instagrams social image based platform.
Sorry for pointing out the obvious, but it leads to my next idea. If I had to "give" you a unique point of sale, I would suggest an app that requires a user to post an image/video - and the end user has to mimic or copy that image /video as best as possbile, with in the time allotted by the poster. This could be the length of a TikTok video, or the length of a Snapchat image..
The result would be 2 videos. 1 is the original, the 2nd is the multiple or single users selected that would have to copy the media that has been uploaded.
People could spectate the results much like YouTube has video libray, but on a feed similar to Facebook.
The idea springs from people accidentally sending someone an MMS image of either themselves or a group of people posing for the camera. The person or group who accidentally receives the message, then proceed to mimic or copy that image or video.
The examples are as follows:
13 photos that will make you feel better about accidentally texting a stranger | Metro News Whilst a lot of these are comical mishaps, I believe it follows an unknown meta.